March 2024pg 3
2Quote for the Month“Look before, or you’ll nd yourself behind.” -Benjamin FranklinOutlookThere is a mixture of curiosity and apprehension among lumber industry insiders on the West Coast for the rst quarter of 2024.In California, one supplier notes that despite a slow fourth quarter, lumber types like white oak and poplar are thriving. White oak, especially, is widely used, even in siding. Yet, the rise of engineered wood challenges tradional species. The source aributes this shi to changing market preferences. Despite diversifying, tradional lumber remains their main product.An Oregon source said he believed that the December 2023 slump was due to the typical holiday slowdown. Customer will buy something only if they absolutely need it. He also noted that there is pent up demand from the last quarter of 2023, so he expects the rst quarter of 2024 will be prey good.A seasoned lumberman from Washington, with 35 years of experience, revealed a slowdown in orders due to customer worries over high interest rates. Despite 11 months of protability, December saw a drasc sales volume decline of at least 50 percent from 2022. When asked about a soluon, the source emphasized the need for more aordable home loans which would in turn help rejuvenate business.In this issue:* Upcoming Events* Outlook* Quote for the Month* Hardwood Federaon Update* Member News* News* MovaonNo. 660March 2024WHA Board of Directors - OcersAaron Blumenkron PresidentTeana Larson Vice PresidentLouie Guyee TreasurerJamie Price Immediate Past PresidentWHA Board of Directors - Board MembersSco ClarkNils DickmannAdam DupliseaMarlin LangworthySco LeavengoodMike LipkeBrad MichaelRyan PetersonDennis SandersStephen ZamboDavid SweitzerSecretary/ManagerPO Box 1095Camas, WA 98607Ph: (360) 835-1600Web: www.westernhardwood.orgEmail: wha@westernhardwood.orgUpcoming Events March 13, 2024WHA Board MeetingEmail: wha@westernhardwood.orgMarch 26-28, 2024International Mass Timber Conferencehttps://masstimberconference.com/September 23-25, 2024 Save the date!WHA Annual ConventionEmail: wha@westernhardwood.org
3Have you renewed your WHA membership? Your ongoing commitment fores the hardwood industry's stability. Renewed membership brings engaging tours,insighul webinars, and the Annual Convenon for invaluable informaon and networking. Your membership makesyou a partner with the Real American Hardwood Coalion for enhanced visibility, theHardwood Federaon to posively inuence legislaon, and the American HardwoodExport Council strategically targeng export markets.Contribute to the future of forestry with scholarship sponsorships and supportstudents through the WHA Annual Design Contest.Renew today to be part of these iniaves! Membership auto-renewal saves you10%. Visit www.westernhardwood.org/payment.htm now or mail your payment to PO Box 1095, Camas, WA 98607.Thank you for your connued support, essenal to our success in 2024. Reach outwith any quesons or to volunteer.Real American Hardwood Coalion Update:It’s industry trade show me, which means many ofyou are seeing in-person updates about the Real AmericanHardwood Coalion. Earlier this month, at the IHLA annualmeeng, RAHC released a video showcasing the Coalion’sprogress to date, as well as its plans for the future. It will beshown again at the AHMI meeng later this month. If youmissed it, click the image and take a look!From the start, the goals for RAHC have been ambious.They have to be if you expect to inuence consumerpercepons, but with the nancial support of industrystakeholders, we have accomplished just that. Website tracis up, social media engagement is up, consumer adversingis happening, and resources for architects, builders, anddesigners are being developed. Your support has made thispossible:o $1.82 million raised to dateo $12,000 raised through fundraiserso 2023 contribuons doubledThose are impressive numbers, but to maintain ourmomentum, we need to maintain our fundraising eorts.If you have contributed to RAHC, we thank you. If you havecommied to a mul-year donaon, we encourage you tomake those connuing contribuons now. If you have yetto give, we ask that you do so today. Donate at hps://realamericanhardwoodcoalion10.wildapricot.org/Join-us.
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6Andrea Salinas (D-OR), Krisna Glusenkamp Perez (D-WA), and John Duarte (R-CA) could be folded into a nal Farm Bill. The proposal includes several posive provisions for the industry, including establishing a USDA plaorm measuring, collecng, and sharing data related to the carbon benets of wood products, and recognizing the value of carbon reducon and environmental benets of wood in building design and furnishings in USDA grant programs. Through the federaon’s work with the Forest in the Farm Bill Coalion, several recommended changes were incorporated into the bill language to ensure that hardwoods are eligible for the programs.Hardwood Industry Outlines Top Policy Priories for 2024 - On February 5, the Hardwood Federaon released its survey ranking the top public priority items for the industry. As in past years, all issues surveyed scored on the upper end of the rankings, demonstrang that each issue has a major impact on the industry. Coming rst this year was promong the “environmental benets of hardwood products” followed closely by a concern with federal regulaons. Tax issues scored high as well, with several respondents poinng out that the estate tax and 100% depreciaon of equipment were essenal to the success of their operaons. Thanks to all who parcipated in this year’s survey.Mark Your Calendar Today! The Hardwood Federaon has scheduled Fly-In 2024 for Tuesday, May 21 to Thursday, May 23. Save the dates and come to Washington to make your voice heard on Capitol Hill! Stay tuned for details related to registraon informaon and Fly-In agenda.Wood treatment plant manufacturing, worldwide since 1983.The most environmentally friendly wood treatment ever known!Hydro-Thermo Modication 1-877-785-0274 www.americanwoodtechnology.comAmerican Wood Technology AWT Options: design, fabrication, layouts & accessories• Smallest footprint & simplest installation• Most gentle process available• Most eective heat transfer• Fastest process time & better product quality• Lowest processing cost per board footOur thermo plant designs provide:
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8NewsThe headline in the Oawa Cizen reads “HouseWorks: Three fake wood oors worth a look.” Most of the arcle is like any other wrien by a home improvement “guru,” suggesng opons that include laminate, luxury vinyl le (LVT) and porcelain le. However, in one two-sentence stretch, it takes a swipe at real wood oors, saying they “are not all that durable,” and that alternaves that merely appear to be wood are “authenc.” Those aacks on real wood buried in a much longer arcle are subtle enough that the average reader will likely pay more aenon to the comparison between the three alternates than queson how these imposters can be “authenc.” And, that is part of what makes the war against fake wood or “wood-look” products so dicult. Marketers have come up with some great spin for imposter wood products that just subtly hint their products are beer than the real thing. And they’ve done it so well that the average person might not even blink when the durability “win” is awarded to laminates or LVT ooring—products promised to last up to 25 years—instead of the 30 to 100 years that engineered and solid hardwood oors might respecvely last. - excerpted from Knol, Tim. “The War for Market Share: Ongoing Bales Against Wood Substutes" Hardwood Review Express, 1 February 2024.The U.S. trade decit edged up from $61.88 billion in November to $62.20 billion in December. The higher decit was the result of growth in goods imports that somewhat outpaced the gain in goods exports. At the same me, the goods trade surplus rose to a record $26.87 billion. For the year, the U.S. trade decit totaled $773.43 billion in 2023, down from $951.19 billion in 2022 and a three-year low.Using seasonally adjusted data, U.S.-manufactured goods exports totaled $1,599.59 billion in 2023, essenally unchanged (up 0.02%) from $1,599.28 billion in 2022. Durable goods ($1,012.12 billion) rose 3.96% for the year, but nondurable goods ($587.47 billion) declined 6.11%.. - excerpted from Moultray, Chad, Ph.D.,DBE. “NAM-Weekly Economic Report - February 12, 2024”| NAM. Naonal Associaon of Manufacturers.: n. pag.Consumer prices rose 0.3% in January, or 0.4% with food and energy costs excluded. These gures were stronger than expected, parcularly for services, and a sign that pricing is moderang, but stubbornly. The Consumer Price Index rose 3.1% over the past 12 months, while core inaon increased 3.9% year-over-year in January, matching the rate in December and connuing to be the slowest pace since May 2021. - excerpted from Moultray, Chad, Ph.D.,DBE. “NAM-Weekly Economic Report - February 19, 2024”| NAM. Naonal Associaon of Manufacturers.: n. pag.An Oregon State University scienst’s study found that climate change is contribung to an escalang threat of wildres even in the Pacic Northwest’s coolest and weest forests. Published in JGR Biogoesciences on February 22, the research highlights the potenal increases in burn probability, re size, and number of wildres as the climate connues to change.Alex Dye, the study’s lead author, is a faculty research associate at the OSU College of Forestry. Dye said understanding how re regimes may change under future climate scenarios is important for developing adaptaon strategies.Dye collaborated with the U.S. Forest Service to conduct simulaons covering more than 23 million acres of forest land west of the Cascade Range crest in Oregon and Washington.The simulaons showed that by the 30 years beginning in 2035, Washington’s North Cascades region, the Olympic Mountains, the Puget Lowlands, and the western Oregon Cascades could see at least twice as much re acvity as was observed during the prior 30 years, Dye said. Yeash, M. (2024, February 22). OSU study warns of increased wildre risks in PNW cooler, weer areas. - excerpted from Yeash, M. (2024, February 22). OSU study warns of increased wildre risks in PNW cooler, weer areas. KEZI 9 News. hps://www.kezi.com/news/osu-study-warns-of-increased-wildre-risks-in-pnw-cooler-weer-areas/arcle_7502232c-d1e0-11ee-9350-13f718e6fa7e.html
9Manufacturing acvity expanded at the fastest pace since September 2022, with the S&P Global Flash U.S. Manufacturing PMI rising from 50.7 in January to 51.5 in February. New orders grew at a rate not seen since May 2022, and exports and output both rebounded following two months of declines. Manufacturers remained upbeat in their expectaons for future output despite easing a bit from the best reading since April 2022. - excerpted from Moultray, Chad, Ph.D.,DBE. “NAM-Weekly Economic Report - February 26, 2024”| NAM. Naonal Associaon of Manufacturers.: n. pag.USFS Chief Moore warns of budget crunch: In a memo to the eld, Forest Service Randy Moore cauoned that “All signals point to lower appropriated funds for our budget in 2024.” Moore notes that Federal employees are geng a 5.2 percent cost of living increase, but that this must be absorbed by our exisng agency and departmental funds,” and that “we have found costs of operaon are higher than we inially ancipated. …we are seeing that as our project costs go up as well. All this means we are facing gaps in funding for our salaries, informaon technology needs, and other expenses.” The memo implies that the proposed budget for Fiscal Year 2025 will come out someme in late March. (Federal law required it to come out on Monday, but there’s no parcular reason to expect the Federal government to be consistent in that regard). - excerpted from Imbergamo, Bill, “FFRC Weekly Report for Friday, February 9, 2024”| FFRC. Federal Forest Resource Coalion.: n. pag.There is no way to sugarcoat the generally dismal hardwood lumber export markets of 2023, and no value in spinning posives that aren’t there. Yet, it is important to idenfy those markets and market-species pairings that did relavely well in 2023, even if only in respect to others that did much worse. These “bright spots,” however dim, weathered the global economic pressures beer than others and may, therefore, oer the most upside potenal for 2024. [While this is, by necessity, a high-level overview, 60-month history charts for every species-market pairing Wood Protection Products You Know and Trust.WWOOD OOD PPRROOTTEECCTITION ON PPRROODUDUCCTTSSWood Protection Products You Know and Trust.WWOOD OOD PPRROOTTEECCTITION ON PPRROODUDUCCTTSS1-888-END-COATsales@uccoatings.comBuffalo | Portland | Seattle
10are available to subscribers at HardwoodReview.com.]Global Trends - Except for a brief rst-quarter bump, the decline in U.S. hardwood lumber exports that began in the summer of 2022 connued throughout 2023. The last me exports were as low as last year, the U.S. was just coming out of the Great Recession (Figure 1). The 2010 low in hardwood lumber exports was caused by the shortage of available lumber that resulted from the signicant producon capacity losses during the ve-year market decline that preceded. Last year’s export decline, in contrast, was a funcon of both low producon and low demand. Declines in annual U.S. hardwood lumber exports tracked the decline in shipments to China from the 2017 peak through COVID. In 2021 and 2022, however, exports bounced to every major world market, while shipments to China and Greater Asia connued to decline. Unfortunately, the weight of high inaon and weak or negave economic growth combined to sink demand in mid-2022 in every major market, and 2023 volumes fell to all but a select few (Table 1). In addion to the geographically widespread decline in hardwood lumber exports in 2023, shipment volumes of every hardwood species tracked by government data declined (Figure 2).Good News in the Numbers? - As alluded to in the intro, we can idenfy some peeks of sunshine in the otherwise gloomy 2023 export data, even if some of these opmisc bits have to be couched with a “but.” Volumes for nine species-market pairings rose by more than 1 million board feet (MMBF) in 2023, for example (Figure 3). The downside is that 60 such pairings declined by at least 1 MMBF in 2023. In addion, three of those large-growth items were Ash, Hard Maple and Poplar shipments to China, and growth in each of those largely hinged on strong rst-quarter shipments, aer which volumes averaged quite a bit lower. Likewise, two of the three items that government data show grew at least 1 MMBF to Mexico in 2023—Ash and Hickory—may have actually contracted, as all of the reported growth result from grossly anomalous September data points. Of the nine big gainers, then, only Walnut shipments to China; Aspen & Coonwood shipments to Mexico; and White Oak shipments to Vietnam provide some opmism for 2024, in that the data seem legimate and volumes didn’t fall way back as the year wore on.Another point of opmism is that the 30% decline in White Oak exports in 2023 seems largely due to lack of supply. If demand had not remained stronger than availability, 4/4 upper-grade and #1 Common White Oak lumber prices would not likely have grown 55% and 22% on average, respecvely, from April 1 through year-end.
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12Further, White Oak shipments did not fall o a cli to price-sensive markets like China and Vietnam. With the possibleexcepon of Walnut, however, the same cannot be saidabout most other species, whose export volumes declinedeven though supplies were relavely more available thanWhite Oak.- excerpted from Meyer, Dan. “2023 Export Recap: A Few Bright Spots Amid 13-Year Low" Hardwood Review Express, 23 February2024.MovateDon't Allow Uncertaintyto Take its Tollby Robert Evans Wilson, Jr.Follow these ps to deal with the uneasiness of themes.In another arcle, I wrote about how inaon, a fallingstock market, recession, unemployment, rising gasolineprices, and war in the 1970s triggered a collecve senseof nostalgia that permeated the United States and muchof the world for the tranquility of 1950s. In this arcle, Iwill address the collecve sense of uncertainty caused bystressful mes.I’d been Insulated from Reality - I’m not old enough toproperly remember the 1950s, and I was mostly insulatedfrom the problems of the 1970s by my family. But, it all hithome when the recession caused my father’s construconbusiness to fail. And, it aected me personally as I preparedto aend college.I’ll never forget the conversaon I had with my dad.It began when he asked me how I did on the SAT collegeentrance exam. I was prone to test anxiety, and the highstakes of geng into any parcular college - as a memberof the biggest Baby Boom year - made scoring well on theSAT paramount. Unfortunately, I became so nervous that Isuered from a severe case of indigeson that distractedme from doing my best.I replied, “I did poorly, so much so, that I will have toretake it in order to get into Emory (the college my fatheraended and where I had set my sights on going).”My dad then said, “Son, about that... I’m afraid I canlonger aord to send you to Emory.”I was stunned - that had been my plan for years - Ilooked at my dad and asked, “But what about the collegefund?” My dad had bragged to my sister and me for yearsabout how he had set up a college fund for us that wouldpay for all of our college costs wherever we wanted to go.He soberly replied, “Son, what do you think we’ve beenliving on for the past year?”A bit of Irish trivia for March:The saying "March comes in like a Lion and goes out like aLamb" likely originated from astronomy but symbolizes March'stransion from harsh winter to gentle spring. It dates back toThomas Fuller's 1732 collecon of proverbs and reects weatherlore used for agricultural planning. Inially linked to celesalmovements (the constellaons Leo and Aries), it evolved todepict March's unpredictable weather paerns. Early Americancolonists recognized its applicability to the New World's climate.Across the Northern Hemisphere, March brings harsh wintercondions inially, followed by glimpses of spring's warmth. Theproverb's endurancelies in its reeconof prevailing weatherpaerns and seasonaltransions.An Irish blessing:"For each petal on theshamrock, this brings awish your way. Good health,good luck, and happiness for todayand every day."
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14The uncertainty of the 70s suddenly became real for me, and I was ummoxed.Uncertainty Comes with its Own Problems - In another previous arcle: What Were You Certain About? I wrote about the problems of certainty. Certainty gives us a sense of comfort and security, but it’s a false sense because nothing is certain. It causes people to arrogantly cling to outmoded thinking which ses freedom and creavity. Uncertainty, on the other hand, has its own share of problems.Once again, the news is full of fear factors. Inaon, poverty, crime & violence, unemployment, and government corrupon, round out the top ve worries of the world according to French market research rm Ipsos. War, loss of freedom, food shortages, pandemic, and frustraon with public schools are also top concerns.These issues create anxiety. They make planning dicult. Businesses nd it dicult to execute plans when adverse economic condions (supply chain congeson, labor shortages, cybercrime, etc.) make doing business unpredictable. People nd it dicult to strategize for the future as well (family planning, home purchasing, career path, etc.) when they don’t know what to expect. Uncertainty makes you feel stuck, that you can’t move forward, and that all you can do is wait it out and hope for beer mes.Lately, people have responded to uncertainty in dramac ways. Many have voted with their feet and moved to other states. Between July 2020 and June 2021, there was an enormous exodus out of New York and California with the two states losing 319,000 and 260,000 residents, respecvely. According to the Associated Press, in 2020, California's populaon declined for the rst me since state ocials started measuring it in 1850.Others have quit their jobs causing worker shortages everywhere. The U.S. Bureau of Labor Stascs, reports that over 47 million Americans voluntarily quit their jobs in 2021. This unprecedented mass exit from the workforce is being called the Great Resignaon. Sll others have become survivalists and preppers ancipang some kind of Armageddon.How to Deal with Uncertainty - * First of all rest and relax. Take a deep breath and don’t react.* Next, take your me and assess and assimilate the new informaon.* Lean on the people you love for support. Develop your tribe and make plans together for dealing with the unknown.* Be exible. Don’t give up your goals (or your purpose in life); connue to pursue them, but consider taking new or dierent paths to achieve them. Learn the art of adapng, and develop change agility. Now is a great me to be creave.* It’s okay to grieve your losses, but don’t dwell in them. Count your blessings; you sll have a lot.* Keep a posive mental atude. Look at change as an opportunity.* Be mindful; live in the present. Don’t get bogged down trying to see the whole picture. Ask yourself: what can I do just today to move toward my goals?On a Praccal Basis, Do These Things to Be Prepared – * Invest in your health. If you’ve wanted to lose weight or get in shape, now is a great me to start a new diet or an exercise habit.* Diversify your savings; as the old adage advises: don’t keep all your eggs in one basket. Speak to a nancial advisor and learn about the best ways to store your wealth in mes of inaon: cash, stable stocks, insurance, precious metals, cryptocurrencies, luxury collecbles, or real estate.* Increase your income, save more and build a bigger nest egg. Work extra hours, take a second job, or start a new business or side hustle.* Finally, you don’t need to hunker down in a bomb shelter to be prepared. Simply review the things you use every day or frequently and keep backups of those items (remember the toilet paper shortage of 2020).How I Dealt With Reality - Once it sank in that my family was broke, that the once vaunted college fund was gone, and that the burden of paying for college had fallen to me, I pivoted. I went to my dad, and said, “Don’t worry about my going to college, Dad; I’ll go to Georgia State University instead of Emory. I can aord to pay for that myself with what I’m earning at my part me job. Even beer, I won’t even have to retake the SAT to get in!” Wilson, Robert Evans. “Don’t Allow Uncertainty to Take Its Toll.” Jumpstart Your Meeng!, Aug. 2022, www.jumpstartyourmeeng.com/arcles/TUZ/182-Uncertainty_Tips.shtml.
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